Footnote #: 019
Refers to Image: Brinkley and baby, 3 times
Time: 00:04:01
Truth Value: Probable Invention
Keywords: Advertising & PR, Stittsworth
This photo of the world’s first “goat gland baby” (Billy Stittsworth) only began appearing in newspapers after Brinkley hired H.R. Mosnat, an ad man. Mosnat’s efforts (better classified as pioneering public relations than advertising) included placing this “news item” in papers all over the country. (See also: note 11.)